Monday, March 26, 2012

Matthews Studio Equipment Introduces SKYSCRAPER @ NAB Show


At NAB 2012, Matthews Studio Equipment will introduce a new series of lighting stands designed for the new world of production needs. SKYSCRAPERS are the end product of four years of talking to grips and gaffers throughout the world, and listening to their needs for this digital shooting format.
“MSE’s large, heavy duty, safe and easy to operate cranking light stands are working throughout the world, serving the international production industries,” says Robert Kulesh, Vice President of Sales and Marketing for MSE. “The original Crank-O-Vators have lifted lights and equipment everywhere from Burbank to Dubai and parts in between for the past 20 years, and are still in use everywhere. The CineVators and Super Cinevators are raising large lighting fixtures as well. And, the former baby of our line, the Crank-O-Vator II series is just as popular.
“However, the industry has changed and shooters needs have changed. And we are expanding our line to match. SKYSCRAPERS offer the production professional the same sturdy and robust stand – with the new production needs in mind.”
SKYSCRAPERS load at a lower height and raise to much higher operating levels. Because they are made from aluminum, the weight is significantly less than any other cranking stand in the industry. SKYSCRAPERS weigh in at 110-160 lbs., load at 53” to 58” and raise up to 137” to 180”. Maximum load tops out at 286 lbs. “This is quite different from other stands, including our veteran stands,” says Kulesh. “And, because each stand is constructed from square tubing, the chance for rotational torqueing is eliminated.”
MSE offers three models suitable for both stage or location work. All models feature these lower loading heights, CE certified cranking systems and a unique “knocker locker” safety locking system on all risers. “And, because of the aluminum construction they are easier to handle and fold into a compact configuration without the need of additional transportation support,” he adds.
SKYSCRAPERS and many of the other Matthews Studio Equipment, Technology That Complements Your Imagination, can be seen in the Central Hall, Booth C5437.

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