Apple got hit with a lot
of bad news recently. First, the company posted its first quarterly
revenue drop since 2003. And then billionaire activist investor Carl
Icahn revealed that he has dumped all of his shares in Apple. NPR
explores whether the company is really in trouble or if is this all
just a bump in the road.
Though Apple's
stock has rebounded nicely from its 52-week low levels, however,
there's still a lot of uncertainty about the company going into the
quarterly earnings. The apparently weak sales of the iPhone 6S has
been a matter of great concern among investors.
The iPhone 6s and iPhone 6s Plus are great
smartphones, ones that are pretty tempting to Apple fans trying to
decide on the best time to buy a new iPhone: Is it better to buy an
iPhone 6s now or wait until the iPhone 7’s release date this fall?
Whether your old smartphone needs replacing ASAP or you’ve mentally
allocated your tax refund to a brand new iPhone, you may be leaning
toward the iPhone 6s. But because no smartphone is perfect, the
iPhone 6s has its own share of problems, despite numerous positive
reviews from both tech reviewers and everyday consumers.
Coupled with that, China's shutdown of iTunes and
iBooks is an unsubtle reminder of the Chinese government's power over
Apple. Apple stared down the United States government over iPhone
encryption, but China has the power to bankrupt Apple in a matter of
months.
Also iOS
9 has had a bumpy ride. Despite claims this generation of iOS would
focus on optimisation as opposed to major features, each major iOS 9
release – 9.1, 9.2 and 9.3 – has suffered from significant
problems. But even if the bugs haven’t improved since iOS 8, Apple
AAPL +1.64%’s attitude towards them certainly has.
Last month Apple
launched iOS 9.3.1 – primarily to address serious problems
introduced in iOS 9.3 – and this fix in turn was discovered to
cause a majority security hole. Yet, unlike the silence that greeted
many problems in iOS 8, Apple has again fronted up immediately and
admitted to the flaw.
Apple fessed up to the
Washington Times, confirming iOS 9.3.1 contained a bug that made it
easy to bypass lockscreen security (both PIN and fingerprint) to
access a user’s contacts and photos.
Initially when Apple launched the first generation
MacBook, Intel's first Core M processor generation was grounded on
the company's Broadwell architecture. It was very difficult for the
chipmaker to manufacture Core-based chips for MacBook. Recently Apple
refreshed its MacBook computers using second-generation Core M
processors grounded on Intel’s Skylake architecture.
This new enhanced processor includes some important
changes like superior support for hardware video codecs, noteworthy
smaller package size, faster graphics and CPU performance, and an
integrated image signal processor. However, no single improvement can
change the game, but, if combined together, they will convey a
substantial advancement in the user understanding.
The most important change is the use of large
battery size to offer a more efficient platform. It permitted the
company to claim an enhancement in battery life to 11 hours of iTunes
movie playback and 10 hours of web browsing.
According to the China Mobile’s (CHL) most recent
quarterly results, it added many new 4G users, slightly less than its
record December quarter. It reported 64.2 million new 4G customers as
compared to 64.7 million customers in previous quarter. China Mobile
now has 376.5 million 4G customers, a surge of 163% year over year,
which accounts for 45% of its entire 833.9 million users. This
clearly indicates that China is one of the most important markets to
drive the company’s future growth.
Another reason why China plays a significant role in
top-line growth of Apple because it accounted for 53% of the
company’s overall revenue growth in 2015 and 70% of the company's
top-line growth in the fourth quarter of 2015. Therefore, it is very
necessary to understand the Apple’s China business.
On the other hand, China has the second highest
operating margin for Apple and it produces the second highest
operating margin dollars at $7.6 billion. The company recently
reported that China will become its largest market, and if existing
drifts continues, it will be Apple’s biggest operating profit
contributor before it internments the top-line title.
Although the iPhone 6S will fail to beat the bar set
by its predecessor, its most likely that Apple will report a good
quarter. The introduction of the iPhone SE, along with the
enhancements in the Mac should offset some of the lost sales from the
iPhone 6S. Interesting times(?)
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